Before investing in solving a strategic challenge/objective, some prioritization should take place. CASEy has analysis that can give both the case for and against investing in a challenge/objective so that you and your teams can make a more informed decision.

CASEy helps companies succeed by having clearly articulated visions and strategies that get solved.

This video will explain how to prioritize and choose what strategic challenges to invest in for a company, product, or service using CASEy at HeyCASEY.io.

CASEy implements the Continuous Adaptive Strategy Execution method, or CASE for short.

CASE is a dynamic method to align strategy within companies and achieve results.

After challenges are identified, they need to be prioritized so the right work gets started.

You capture reasons for making some strategic challenges a higher priority than others based on multiple factors with CASEy.

Priority is relative, not absolute - all challenges are important, but some are more important now.

Some investments don't return value in the short term, but they are essential for the long term, and CASEy helps you tell that story by allowing different settings based on the time horizon.

As I said, all challenges are important in some way, but if you are like most companies, you can't invest in solving them all at one time.

But you can say heyCASEy give me some pros and cons.

Let's do this together.

There isn't a right answer to setting priority on strategic challenges.

If there is one place to have everyone weigh in with opinions, it is about the consequences of investing or not investing in solving a challenge.

When editing a strategic challenge, you can set the Impact, Confidence, and Effort to solve a challenge in the Prioritization canvas.

Clicking on my Star icon lets me weigh in on suggested settings for now and in the future, and my take on Supporting argument and Counter argument for investing in this challenge.

I'm able to say things you can't - I'm an AI contractor after all, my job is safe.

I say these things to spark conversation, and I cannot know the full consequences - I'm just there as a facilitator.

With that disclaimer, to capture my opinion, click on the Accept Suggestion button.

And then discuss some more.

When done, click Save at the top of the page.

CASEy shows current prioritization values on the strategy card header.

You can also ask me for my opinion here as well, but you can't accept the results, this is for sparking debate in a planning meeting.

And that's it, your strategic challenges will have priority values and discussion details.

Now it's time to choose what ideas to deliver for those high priority challenges, but that's for another video.

Are you ready to evolve your strategic approach?

Explore CASEY and see how it will reshape the future of your organization.

Experience it firsthand at HeyCasey.io.

Welcome to the strategic revolution.